Benner and Townsend Dentistry

Winder, GA · Phase 1 Digital Storefront Audit · 2026-05-14
75.3
Grade C · 61.0/81 assessed
19 pts deferred → Phase 2
⚠ Name on GBP (Benner and Townsend Dentistry) differs from submitted name (Benner & Townsend Dentistry) — verify branding.
Website
http://bennerandtownsend.com/
Phone
(770) 867-3275
GBP Rating
5 ★ (535 reviews)
Scheduling
none detected
Address
212 E Broad St, Winder, GA 30680, USA
NAP
23.0/25
92%
Category
15.0/15
100%
Appointment
13.0/21
62% · 4 deferred
Description
Deferred
15 pts · Phase 2
Photos
8.0/10
80%
CWV
2.0/10
20%

NAP 23.0/25 · 92%

Practice status = Operational Pass OPERATIONAL 4/4
Primary phone on GBP Pass (770) 867-3275 3/3
Website linked on GBP Pass http://bennerandtownsend.com/ 3/3
Website is HTTPS Missing http://bennerandtownsend.com 0/2
Hours listed on GBP Pass 7 day rows 3/3
Phone matches website Pass (770) 867-3275 found on site 4/4
Address present on GBP Pass 212 E Broad St, Winder, GA 30680, USA 2/2
No duplicate GBP listings Pass no duplicates detected 4/4

Category 15.0/15 · 100%

Primary category inferred Pass dentist 5/5
Category is dental-relevant Pass dentist, establishment, health, point_of_interest 6/6
Secondary categories present (2+) Pass 2 usable types 4/4

Appointment 13.0/21 · 62%

Booking link present on site Pass https://bennerandtownsenddentistry.com/new-patients/ 7/7
Recognized scheduling vendor Partial manual booking form likely 3/7
Reserve with Google enabled Manual not exposed via legacy Places API — manual check or Phase 2 (new Places API / GBP owner) 0/4 ·def
Click-to-call present Pass tel: link found 3/3
Sticky / fixed call CTA Missing — 0/2
UTM tracking in use Missing 0 utm links 0/2

Description Deferred to Phase 2 (15 pts)

GBP description present Manual GBP owner description not exposed by Places API — Phase 2 (GBP owner API) or manual review 0/6 ·def
Description length ≥ 100 chars Manual GBP owner description not exposed by Places API — Phase 2 (GBP owner API) or manual review 0/3 ·def
Mentions city / locality Manual GBP owner description not exposed by Places API — Phase 2 (GBP owner API) or manual review 0/3 ·def
Contains service/CTA language Manual GBP owner description not exposed by Places API — Phase 2 (GBP owner API) or manual review 0/3 ·def

Photos 8.0/10 · 80%

GBP photo volume Pass 8 photos exposed via Places (cap 10; quality classification = Phase 2) 8/10

CWV 2.0/10 · 20%

Mobile performance score Missing score 21 1/5
Mobile LCP Missing 10.5 s 0/3
Mobile CLS Partial 0.23 1/2
SGA Phase 1 Digital Storefront Audit · deterministic rules-based scan (no AI scoring — that is Phase 2).
Data sources: Google Places API · Firecrawl rendered DOM · Google PageSpeed Insights. Generated 2026-05-14.
Photo quality classification, AI description scoring, and citation/duplicate suppression are deferred to Phase 2.